Zack entered the web3 space when he began trading Bitcoin as a teenager in 2011. He took his passion for blockchain technology into his educational experience at the University of Washington, where he founded the UW Blockchain Society. Since then, he has worked at Ripple in product marketing and at OKX, where he helped lead the US Expansion of the company as a listing and marketing manager. During his time there, he helped list and market AVAX, UNI, STX, DOGE, NEAR, DOT, and many other tokens, which were the first to list in the US at the time. He also was an advisor and marketing partner at Sperax, a stablecoin startup that raised $6 million from Steve Aoki and Alameda and reached over a $100 million market cap.
As the CEO and co-founder of Genzio, Zack looks to continue increasing web3 adoption by focusing on building a new agency created to address the needs of companies entering the space and those looking to grow in it. He seeks to change the web3 marketing game by bringing his 10+ years of experience in the crypto space to help the next wave of adoption.